Make some side money on the internet
As we all know, living in Tanzania, especially in urban centres like Dar es Salaam, Arusha, and Mwanza can get quite expensive. And even if you have a full-time job it may sometimes be difficult to make ends meet. Nevertheless, even if you can fully support yourself on your income, chances are, you are always looking for other ways to make more money.
You see, people in Tanzania are natural entrepreneurs and every day they start new side businesses like small chicken farms, events planning, Instagram boutiques, local restaurants, and more. However, all these types of businesses take a long time to create as they require capital and resources, which many of us don’t have. Luckily, there is another way to make money that doesn’t require you to have a single shilling – selling items on the internet.
There are treasures all around you
The thing is, everyone has items in their home, which are in good shape but we don’t use anymore. It can be an old mobile phone, chairs, picture frames, a mattress, baby clothes, shoes, books, and more. So, instead of letting these things take up space in your house and collect dust, why not make money from them by selling them online?
Yes, believe it or not, but there is someone out there looking for that particular item that you don’t want.
Moreover, there are some people who buy and import products like clothes, kitchenware, and office supplies in bulk from other countries or locally, and then open a physical store to sell those items. However, often times, they don’t get enough business that warrants having a storefront, and a more economical solution would be to sell the items online. This allows them to cut operational costs of having to rent a place, pay for utilities, and staff.
So, exactly where online can you sell your things?
Picking the right platform to sell your items is just as important as the quality of the items you have. While eBay and Craigslist are popular places for people to sell goods and services in many developed countries. In Tanzania, Craigslist isn’t available and eBay is still seen as a ‘hit or miss’ platform as too often what you order looks different online versus in reality. Moreover, classifieds platforms like ZoomTanzania have been around for years, and are the preferred way for many people to both buy and sell used items.
Nonetheless, when you are thinking about places to sell your items online, you should always consider:
Reputation: Do people consider the site reliable and trustworthy?
User-friendliness: Will it be easy for people searching for products online to find your items, or are there a lot of complicated steps on the site?
Security: Do they have information on scamming and how to avoid it?
Fees: Do they have any fees for you to sell items? If they do, what are the benefits?
Traffic: Is it a widely used and known platform with a lot of visitors daily?
Additional perks: What are you able to display in your post/listing? How big are the images? Is it easy for potential buyers to contact you?
Once you pick a platform to sell your items, you now need to know what to do to ensure that your items attract a lot of consumers and sell quickly.
1. Take good quality pictures
A picture is worth a thousand words and nothing will attract more people to your item than good quality photos. Luckily, many of us use smartphones with decent cameras and so taking good pictures is pretty easy. If you don’t have a good quality camera than ask a friend who those to help you. It will be worth it.
Take pictures from different angles and distances, especially if the object is three-dimensional like a car, table, dress etc
Don’t have other objects around the image, instead, take the pictures against a blank canvas if possible
Make sure the image is not blurry or out of focus, and that you have a good source of light
2. Use an attractive headline
In addition to the picture, the first thing potential buyers are going to notice about your item is the headline you use to describe it. Make sure to be descriptive while also providing a little bit of relevant information.
For instance, if you are selling a TV, a headline people would ignore would be:
48’inch TV for Sale
Whereas a headline people would notice would be:
Addictive HD 48’inch Wide Sony TV; Great Visuals, Barely Used
Don’t write a headline in all caps – it’s too aggressive
Be descriptive and use appropriate adjectives – i.e. large, beautiful, modern, stylish
Focus on the most important and attractive features of the item
3. Write a useful description
The description is read only if the headline and image have done their job generating clicks. So, to turn people’s interest into inquiries:
Be honest, but focus on the best and most popular features of the item
Write in a friendly, conversational tone, like you are telling a friend about the item
Think of what problem the consumer is trying to solve, and help them. For instance, someone looking for baby items could be a new parent in need of affordable baby products, so write about how the items you are selling helped you when you had your baby
Avoid using “best”, “biggest” and “greatest”, instead provide more detail and establish credibility as the seller
For example, if you are selling a pair of black heels, you can say:
“This pair of lightly worn sexy black heels are perfect for both a chic daytime work outfit and fun night time look. Made out of pure leather and with an intricate lace strap these heels are unique, modern, and elegant. However, the best part is that at only at 4-inches and with an inner lining made out of sheepskin they won’t hurt your feet even if you are standing all day long!”
4. Have a call to action
Keep up the momentum of your description and end with a motivational call-to-action to get people to contact you. Using the above example, you can write something like:
“So what are you waiting for? Call me now at +2555687903456 to get these stunning black heels before someone else does!”
Simply put, you need to encourage online users to take an action that will lead to a purchase, and you also need to make it easy for them to do so.
The broke days are over
With all the advancements in technology, we now have access to relatively affordable smartphones, data bundles, and information online. As a result, there are so many new ways to make money online and even potentially transform a side hustle into a full-time business.
That’s what many of our users have done on our platform.
Here’s the thing, ZoomTanzania is the most reliable business directory in the country. With over, 1.5 million visits/month and +150,000 inquiries/month for products and services like yours, it’s the best place to sell. So, put the broke days behind you and start selling on Zoom today.