6 Entrepreneurship Mistakes You Are Making

  | 4 min read

As an entrepreneur, making mistakes is part of the process of running a business as you constantly have to try out new ideas. However, there are those common business mistakes that you can avoid in advance and save your company a lot of money and time. These mistakes make some businesses fail or not even survive longer than five years.

Are you making these mistakes?

  1. Lacking a Proper Plan

Entrepreneur Mistakes

A business plan is the road map that will give your business direction. Most entrepreneurs fail miserably because they never put in place a structure that helps run their enterprise. This error is often a lack of vision or goals on the part of the enterprise owner. A proper, carefully thought-out plan will make your entrepreneurship journey clearer.  All startups should have a blueprint that outlines the goals to be achieved, and detailed actions of how those goals will be achieved.

2.  Being A Jack of all trades But Master Of None

Entrepreneur Mistakes

A lot of entrepreneurs prefer doing everything by themselves in the initial stages of their businesses. However, as the startup grows, it is wiser to hire professionals to whom you will delegate duties like accounting, marketing strategy, or procurement management. Don’t be scared to seek support either by hiring or outsourcing. Remember, you can only do so little alone, but you can achieve so much with a team of dedicated professionals.

3. Spending Too Much Money or Spending None At All

Entrepreneur Mistakes

Money is a powerful tool. Overspending it or not spending it can mean the difference between failing or succeeding at your enterprise. As the business owner, ensure you are aware of how cash flows in and out of your business. Software like Quickbooks offer a convenient and fast way to track and manage finances. The ultimate goal is to reduce the cost of running your startup. Only allocate money to assets that bring a tangible return on investment for your business.

4. Not Keeping Up With The Industry

Entrepreneur Mistakes

Every business owner should stay up to date with the new trends that directly affect their businesses. As technology evolves, it constantly changes the landscape of commerce and how we connect and sell our products/services to consumers. Therefore, all entrepreneurs must tap into the latest technological trends to keep their customers happy and stay ahead of their competition. Sticking to outdated technology or commerce trends can create security breaches, equipment failure and a decrease in overall productivity, which translates into low value offered to customers. Avoid this by stepping up with business tools and software that are up-to-date.

5. Not Rewarding Yourself And Your Team

Entrepreneur Mistakes

As you focus on the sales and survival of your business, it is easy to forget about the team that is helping you achieve your goals. Make it a habit of rewarding yourself and your team as a way of acknowledging how far you have come. It is a great way to improve your employee morale and yours too. A happy team means better performance in your business and a satisfied clientele.

  6. Not Having An Online Presence

Entrepreneur Mistakes

Social media is a powerful, fast and efficient marketing and communication tool. It is also cheaper to gain massive exposure through social media. Entrepreneurs who only rely on conventional methods of advertising while ignoring online channels are likely to reach lesser people. Online presence gets you up, close and personal with a potential customer. You instantly know what, how, and when a customer needs a particular product or service. There is everything to gain by tapping into the useful resources provided by social media and the internet as a whole.As an entrepreneur, utilize other websites that can help you get more audiences, zoom your business here.

Embrace Your Mistakes, Think Of Them As Lessons

The above are some of the common mistakes made by starting entrepreneurs. Take action today by acknowledging the mistake you are making and find appropriate measures to fix it.

Neema Ngelime
A Content Creator who paints with light.